Fernie restaurants and small businesses are slow due to the travel restrictions and with this great weather it’s a perfect time to get out for some patio food and to shop locally.

Starting April 29th until June 20th the LOYAL to LOCAL #FernieStrong initiative aims to further support local by rewarding local spending.

The Fernie Trails Alliance is now the sole provider of the highly important Fernie Trail Pass. This is what the […]

Ridetheory puts women and youth first in new mountain bike coaching company offering diverse instruction and tours for all ages, skill levels and disciplines starting Summer 2021

Increasing temperatures are in the forecast and the effect of this first big warm-up of the season will destabilize the snowpack.

Avalanche Canada is issuing a Special Public Avalanche Warning for recreational backcountry users in the North Rockies, South Rockies, the […]

As Fernie weathers a dramatic increase in positive Covid-19 cases several business are being directly affected and forced to close their door.

Lets keep Fernie’s vibrant and energetic local business community alive, they are the foundation of our community.

Gearhub Sports stepped up and presented the East Kootenay Foundation for Health (EKFH) with an amazing donation to go towards the Beneath the Surface Campaign!

The vast mountain wilderness experience for which Fernie is famous for revolves around the Elk River and its tributaries. Across […]

Our very first Elk Valley Strong purchase was to these lovely ladies who got to pick an independent business within the Elk Valley to donate $10 from their t-shirts to!

Timing is everything, think again about who you are supporting and why we need our small businesses to survive this crisis!