Why in the world would I ever want to expand my business bigger that it is? Why would I ever want to have the biggest dogsled kennel in Canada? I don’t run tours to push customers through one after another.
I will stay in business because I run the best quality and most unique trips of any dogsled business in Canada. My customers come to us because we aren’t like anywhere else or anyone else. As far as expansion it would be business suicide for my business to be any bigger than it is. Does anyone remember what happened to other companies that ran dogsled tours in this area? I do I was there. It was this community and a certain unnamed local resort that put them out of business. I became a success without being indebted to any other organization. I went straight to the people that have made Fernie a tourist destination. I went straight to the tourist. The DMO sounds great. But are they going to cover marketing above my budget? Are they going to give every company a fair representation. What is going to happen to companies that market us all ready and sell complete holiday packages like Mountain Perks? The DMO could cripple destination marketing business’ that already exist. Are they going to be competitors or parteners?
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