There’s something fresh and exciting in the air—and it’s available only at Pacific Coastal Airlines. A new standard in fare pricing puts personalized travel choices directly in the hands of customers.

Pacific Coastal customers have different needs and styles of travelling, so a one-sized pricing structure didn’t make sense. Before, based on traditional airline standards, fare categories were assigned letter codes that had little meaning for customers. Other than price, there were few differentiating factors so passengers didn’t understand why there was a difference in cost.

Now that’s changed. The decision to introduce a totally new way of offering airfares was based on strong research. People from every department in the company were involved with creating the best possible pricing structure that customers had requested—and deserved.

Pacific Coastal introduces 3 different brands of fares: encore fare, classic fare and bravo fare.

Business travelers demand the ability to change flights at the last minute, fly same-day standby and have their fare fully refundable. Encore fare offers just that, with savings of up to 23%. The classic fare is ideal for travelers who need flexibility. With low fees for changes & cancellations or same-day standby, classic fare flyers have unparalleled freedom, saving up to 50%. For travelers who want the absolute lowest price, and who don’t anticipate any last-minute changes, the Bravo Fare is the affordable choice, saving them up to 70%.

There are also corresponding fare passes. Each pass offers additional savings of 20% by buying in bulk. Ideal for frequent business travelers or families who know well in advance exactly when and where they want to go, QuikPass encore, QuikPass classic & QuikPass bravo all offer priority boarding, priority baggage handling and 24/7 online account management at no additional fee.

Pacific Coastal is already proud of its service leadership position in the industry and is renowned for its exemplary customer care. The company regularly receives feedback about how pleasant and helpful its call centre and check-in staff are. As well, customers say they feel the flight crews genuinely care about them and routinely go out of their way to help passengers.

Pacific Coastal’s pride is certainly growing with the introduction of its new lower fares. But even more rewarding for the company is that these discounts are offered to customers without any reduction in its high levels of safety, professionalism, customer service and reliability.

For more information on these exciting new fares & passes go to www.pacificcoastal.com ; call us toll-free at 1-800-663-2872 ; or visit your travel agent.